Evolution of E-commerce

E-commerce make evolution that the consumer can buy their needed product without going anywhere with a single click.

 E-commerce sales amounted to more than $3.5 trillion in 2019 with a projection to reach $6.5 trillion by 2023. As such, the influence of e-commerce will be far greater moving forward than it has ever been before

It goes without saying that as e-commerce continues to grow from strength to strength, the number of people visiting physical stores will see a significant reduction. The impact of Covid-19 on e-commerce (with a huge shift to online sales) is unlikely to be temporary. Rather, these changes can be taken as a microcosm of what’s expected to be a future reality.

Brands that weren’t previously online will now be wise to the importance of having a web presence. With 63% of shopping occasions beginning online, it is essential for businesses to put their products or services in front of their potential customers on the web, even if these customers end up making the final purchase in a local store.

Shopping experiences will become the standard.

Already we are starting to see more consumers demanding experiences. In fact, the experience economy is expected to be worth $12 billion by 2023, and this trend also extends to the e-commerce sector